Jason Caldwell

Jason Caldwell | Founder, Umage Media

 

For over twenty years, Jason Caldwell has been a dedicated storyteller, a career built on a foundation of grit and determination. Driven by the values of passion and unrelenting persistence, Jason operates on the Danish principle of Umage (pronounced Oo-may)—the commitment to going the extra mile and putting in the extra effort required to bring a vision to life and deliver true excellence to others.

 

A Career on the Front Lines

 

Jason began his professional television career in 2006, expanding his work from Mobile and Jacksonville to the high-energy production markets of Atlanta. Over the last two decades, he has been on the front lines of history, documenting major news, sports, and critical national events from the East Coast to the West Coast.

Major News & National Events Coverage:

• Aerial & High-Stakes Operations: Flying with Homeland Security for specialized coverage of the Super Bowls in Minneapolis and Atlanta, and flying with the Blue Angels.

• National Championships & Entertainment: Documenting multiple NCAA National Football Championships and the production of American Idol.

• Critical Incident Documentation: Reporting on-site for the BP Oil Spill, the sinking of the SS El Faro, and major hurricanes.

• National News & Critical Scenes: Providing professional coverage of the Pulse Nightclub shooting, the Emanuel AME Church in Charleston, and the Marietta Wells Fargo hostage standoff, as well as high-profile FBI/DEA arrests, confiscations, and police manhunts.

In 2023, his dedication to craftsmanship was recognized with the USTA Southern Alabama Media Excellence Award.

 

Corporate & Community Impact

 

Jason is a trusted creative partner for businesses of all sizes, from local startups to large corporations. He has a long-standing history of producing professional video content for USTA Southern and Bishop State Community College, where he documents specialized programs including FAME, Culinary Arts, Choir, and Welding. His mission is to utilize his national experience to help local businesses grow and support the growth of the community.

The Sonic Architect & International Performer

Jason’s creativity is rooted as deeply in sound as it is in sight. As a professional songwriter and musician, he has traveled the world performing for Carnival Cruise Lines and Royal Caribbean. This global perspective as a "sonic architect" gives him a unique 360-degree perspective, allowing him to compose visuals with a natural sense of rhythm and timing.

His original music has been featured in an extensive array of major films and hit television series, including:

• Resident Alien

• 9-1-1: Lone Star

• F.B.I. Most Wanted

• The Pope’s Exorcist

• What We Do in the Shadows

• Trickster

• Girl in the Woods

• Claws

 

The Umage Standard

 

Whether he is documenting a national tragedy, an international sporting event, or a local business’s dream, Jason Caldwell brings the same "extra mile" intensity to every frame. Through Umage Media, he turns visual concepts into reality, helping clients share their dreams with the world through professional, high-impact storytelling.

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